The competition recognises particularly successful communication in the dental world – and the “Superheroes” campaign for DMG’s Flairesse prophylaxis family won silver!
“Super powers for prophylactic Super Heroes”:
That’s the name of the Flairesse campaign that made it to the finals in all three categories of the award – Efficiency, Creativity, and Execution. DMG ultimately won the silver Dental Marketing Award in the “Execution” category. We are delighted with this success! The campaign was developed in collaboration with the agency Stürmer & Dränger.
An award for the best in the industry
The Dental Marketing Award (DMA) is a platform for dental campaigns. Every year, a jury of experts evaluates communication measures according to various criteria. The best campaigns are awarded gold, silver or bronze awards.
Would you like to find out more about our heroic Flairesse prophylaxis system, consisting of polishing paste, fluoride gel, foam and varnish? We’d be happy to tell you more!
Just click here and find out more about Flairesse.